Type it
“Chicken wrap and an iced latte.” Plain words, no database spelunking.
Free
Now on the App Store
Track your food, your weight and your health. Free.
Loopa Basic is a complete food and health tracker at no charge. Search a food, scan a barcode, say it out loud or tap a meal you saved, then weight, water, vitals and micronutrients alongside it. No card, no trial clock, and no cap on how much you log in a day.
Premium adds the meal planner and shopping lists, photo food logging, fasting, the workout engine with 453 exercises, device sync and clinician-ready reports. One Family plan covers up to six people across iPhone and Android.
On a medication protocol? Loopa handles that too. GLP-1, testosterone therapy, menopause and HRT and peptide protocols each get a dose log, a symptom record and targets to match.
Not sure yet? See what it actually looks likeLoopa Basic free forever · No card · Protocol support is Premium, from $69.99/yr · Family, up to six people, $119.99/yr
Loopa Basic
Free, and genuinely useful.
Loopa Basic is not a trial and not a teaser. Log food four ways, track weight, water, vitals and micronutrients, keep your progress photos, and bring your history across from another tracker. No card, no countdown, nothing that lapses.
Premium is there when you want the meal planner, photo food logging, fasting, the workout engine, device sync and exports, and one Family plan covers up to six people.
Get it free
Takes about a minute
60-second daily check-ins
Designed for busy routines
Syncs Apple Health, Withings, Oura & iHealth
Your data stays private
Calorie counting, minus the chore
Five ways to get a meal into Loopa.
Three of them are free, including talking to it, and there is no limit on how many meals a day you log. Most calorie apps put every one of these behind the subscription and cap the free tier at four meals.
Say it
Tell it out loud what you ate. Same plain words, no typing at all. Useful when your hands are busy cooking.
FreeSearch it
A verified database behind the search box, with the brands you actually buy.
FreeScan it
Point the camera at a barcode and the packet’s own numbers land in your log.
FreeSnap it
Photograph the plate and let it do the typing. Correct anything it gets wrong in a tap.
PremiumEating out? Name the restaurant or photograph the menu and get orders ranked against the day you have actually had.
Hands free
Say it without picking up your phone.
The five ways above all start with opening Loopa. This one does not. Ask Siri or Gemini and it is in today’s diary before you have dried your hands, and you hear where it left you.
“Hey Siri, ask Loopa to log a glass of water”
Loopa answers out loud: “Logged a glass of water. You’re at 40 ounces today, 24 to go.” The number you would have opened the app for is the one you just heard.
Premium“Hey Google, log a workout in Loopa”
Gemini hands it over, Loopa writes it down and speaks the confirmation back. Water, food, workouts and activity, all four, on either phone.
PremiumSay the amount however you say it
A glass, a bottle, two cups, 500 milliliters. Loopa converts. Name a food it has never heard of and it saves your exact words rather than turning you away.
PremiumYour voice stays on your phone
Siri and Gemini do the listening and pass Loopa the finished instruction. No audio is recorded, sent or stored by Loopa.
AlwaysNothing to set up on iPhone. On Android, set Gemini as your assistant. Every phrase is listed here.
Meal plans
A plan that ends in one shopping list.
Not a printable PDF of someone else’s week. A plan built against your targets, around the food already in your kitchen, that collapses into a single list you can shop from.
One to seven days, built to your targets
Tell it how many days and it plans them against the calories and macros your setup interview worked out. Not a generic template with your name on it.
It plans around what you already have
My Pantry tells the planner what is in your kitchen, so the suggestions lean on that instead of sending you shopping for nine new ingredients.
It ends in one shopping list
Every plan collapses into a single combined list, quantities added up, ready to shop. One list for the household, not one per person.
What that actually means
$0to log food, weight and water, for good, with no ads
6people on one Premium Family plan, on Android and iPhone
30days of history and trends on the free tier
60sis what a daily check-in actually takes
Everything you would expect
All the usual things. Plus the ones nobody else does.
If you are moving from another tracker, this is the checklist you are running down. Loopa has all of it. And then blood pressure, glucose and INR, which none of them track.
Progress charts
Weight, water, macros and every vital on a chart with a seven-day average over it, so you read the trend instead of the noise.
Learn more about weight trends and progress trackingProgress photos
Private and encrypted to your account. No coach, admin or other member can open them, and you can compare any two dates side by side.
Learn more about progress photosFasting
16:8, 18:6, 20:4, OMAD or a window you set, with a live timer on the lock screen and an explanation of each stage.
Learn more about the fasting trackerVerified food database
Powered by the fatsecret Platform API, with branded products and restaurant items. Where the AI estimates instead, it says so.
Learn more about the food databaseApple Watch
A Loopa watch app for logging from your wrist, plus a fasting Live Activity that keeps the window on your lock screen.
Learn more about Apple Health and Health Connect syncSyncs with your devices
Apple Health and Health Connect, plus Withings scales, Oura rings and iHealth cuffs. Stop typing what your devices already know.
Learn more about Apple Health and Health Connect syncWater tracking
Eight, twelve, sixteen or twenty-four ounces, or a custom amount, in one tap. Free, with a 30-day trend.
Learn more about water loggingWidgets
Fifteen home-screen widgets: fuel, water, weight, vitals, streak dots and a one-tap launcher, on iPhone and Android.
Learn more about home-screen widgetsOrganizations
A private group for your gym, your running club or your team at work: an invite-only room and challenges with a leaderboard. No role in it can see a thing you log. Free to join and free to compete, and you can be in as many as you like.
Learn more about private groups for gyms, clubs and teamsA real community
Forums, friends, an activity feed, events and a feature-request board the team genuinely works from. Join your gym, club or employer with a code for their own private room and challenges, and nobody in it can see a thing you log. Free, not a Premium add-on.
Learn more about the community, and gyms and clubs on LoopaOn GLP-1, testosterone or hormone therapy?
Loopa carries the food, training and recovery side of it: protein-first targets, a week planned around your own strongest and roughest days, a lean-mass protection score, a dose log with a body map, symptoms by days since a dose, labs as you entered them, and a summary for your prescriber. It gives no medication advice, and says so on every screen.
Learn more about GLP-1, testosterone therapy and hormone therapy support
Inside the app
What it actually looks like
Fifteen real screens, captured from the app on an iPhone. Nothing mocked up, nothing rendered in a design tool.
Your whole day on one screen
Fuel, water and movement as three rings, macros underneath, a nudge to log last night's sleep, and the date you are actually on pace to hit. No digging.
Six ways to log a meal
Search it, pick a meal you saved, scan the barcode, photograph the plate, or just describe it in words. Eating out gets its own door. Whichever is fastest at the time.
Plans built around food you actually keep
The planner covers one to seven days against your targets and hands back a single shopping list. My Pantry tells it what you already have, so the suggestions lean on that instead of a shopping trip.
The trend, not the daily noise
Every weigh-in plus a seven-day average, your goal line, and where today's pace lands you. What If lets you change the inputs and watch the date move before you commit to anything.
A reading logged in seconds
Blood pressure is two dials on one line, because nobody says systolic 118, diastolic 76. Heart rate, oxygen, temperature, glucose, INR and sleep live here too, and every reading comes back labeled.
Someone to ask at 9pm
It has read your numbers before you open it. Tap “I'm hungry and want to eat something I shouldn't” or type your own. General guidance, always pointed back at your clinician for anything medical.
A plain-English read on your month
Seven, thirty or ninety days, or a range you pick. What moved, what did not, what the data is still too thin to say, and the one or two things worth changing next.
Fasting, with the reason attached
16:8, 18:6, 20:4, OMAD or a window you set, with a streak and an explanation of what is happening at each stage. Not sure which fits? The coach reads your history and will tell you to skip it if that is what your logs point to.
A tape measure you can actually read
Waist, chest, hips, thigh, arm and neck on a ruler you drag, down to an eighth of an inch. Body fat is estimated from your own numbers, and it names the formula and the paper it came from.
Fifteen micronutrients, not just calories
Sodium, potassium, calcium, iron, magnesium, zinc, phosphorus and the vitamins, filled in from what you already logged. The stuff that quietly explains how you feel.
Movement, without a program to abandon
Steps and active minutes in two taps, or log a walk, run, ride, swim, lift or yoga session. Stuck for ideas? It will suggest five that fit the day you have actually had.
Water in one tap
Eight, twelve, sixteen or twenty-four ounces, or a custom amount. It lands against the daily target on your home screen straight away.
Answers inside the app
A searchable guide to every part of Loopa, from where the food data comes from to what the AI estimate does when it is not sure. No support ticket, no waiting on a reply.
A room full of people doing the same thing
Meal photos, questions, wins, and a feature-request board the team genuinely works from. Product announcements land here first.
Everything you track, in one list
Weight, food, water, activity, vitals, supplements, nutrients, measurements and body photos. One tap each, straight off the home screen.
Also on iPad
It runs on your iPad too.
Same account, same data, no second purchase. The bigger screen simply shows more at once, the day's rings and target date without a scroll, a trend chart with room to read, and a whole weekly report on one page.
Free vs Premium
The whole core of Loopa costs nothing.
Not a trial. Not a teaser. Log your food, weight and water for as long as you like without paying, and keep a rolling 30 days of history and trends.
Start here
Free
$0 / forever
No card. No trial clock. No feature that stops working on day 15.
- Unlimited meals a day: no cap, no counter, no "3 of 5 used", log everything you eat
- Log it however suits you: type it in plain words, say it out loud, search the verified food database, or scan a barcode. All four are free, and stay free
- Weight tracking with a 30-day trend
- Water tracking with a 30-day trend
- The full setup interview and your personalized plan. Your targets, calculated for you
- The community: forums, member profiles, friends, the activity feed, events and the Knowledge Base
- Vitals: blood pressure, glucose, INR, SpO2, resting heart rate, temperature and sleep, encrypted per member
- Micronutrients: fifteen of them against the Recommended Dietary Allowances in the Institute of Medicine Dietary Reference Intake tables, filled in from the food you already logged
- Activity logging: sessions and active minutes you enter yourself, with the calories folded back into your day
- A rolling 30 days of food, weight and water history
- No ads, and no card on file
Premium
$12.99 / month
$69.99 / year
Yearly works out at about $5.83 a month. Cancel any time.
Covers one person.
- AI meal planning around your macros: 1 to 7 days, built against your targets and the foods you never eat, ending in one combined shopping list
- “What should I eat?”: three meal ideas sized to the calories and macros you have left right now, built around what is in your kitchen, screened against your never-eat list, with a real recipe behind each one
- My Pantry: plan and shop around what is already in your kitchen instead of buying it twice
- Saved meals and recipes: build a meal once and log the whole thing in one tap forever after
- Photo food logging: snap the plate instead of typing it
- The never-eat allergen guard: anything flagged as containing something on your list is gone before you see it, in restaurant picks and meal plans alike
- Eating Out: name the restaurant or photograph the menu and get orders ranked against the day you have actually had
- A coach that has read your own log: ask it anything, get your day analyzed, and see the patterns behind your best and worst weeks
- H³, the AI Healthy Habit Helper: habits, micro-goals and reminders plotted against the median 66-day automaticity curve from Lally and colleagues (2010), not a streak you can break
- A weight forecast built on your own numbers: it decelerates as you go, because expenditure falls and appetite rises as you get lighter (Hall and Kahan (2018)); it shows a plateau when the data says plateau; and it refuses a date faster than the NHS 1–2 lb a week, plus What If, to try a change before you make it
- Cycle tracking: phase, prediction and symptoms, sitting beside the food and the weight that explain them
- Supplements: what you take, when you took it, and what is actually in it
- Fasting, measurements and progress photos: the trackers a calorie app usually charges extra for or skips
- Device sync: Apple Health and Health Connect, plus Withings scales, Oura rings and iHealth blood pressure and glucose meters, each connected once and syncing on their own
- Live chat rooms and direct messages: plus the members-only Premium forum, the leaderboard and share cards
- Full history, reports and CSV/PDF export: beyond the free rolling 30 days, and import what you logged in another tracker
For a household
Premium Family
$19.99 / month
$119.99 / year
Cancel any time.
Covers up to six people. About $20.00 each for the year.
- Everything in Premium, for everyone. Every person in the group gets the full Premium app, not a cut-down version of it
- Up to six people, on iPhone and Android: through a Loopa Family Group, which is ours and works across both phones
- A shared pantry: opt in and the household plans from one cupboard, so a meal plan and its shopping list know what is already in the house
- Everyone keeps their own private account: the group shares a subscription and, if you opt in, a pantry. It never shares your food log, your weight, your vitals or your photos
- Six MyFitnessPal Premium subscriptions cost $479.94 a year at their listed price. This is $119.99
- How the family plan works
One subscription. Your whole household.
Loopa Premium Family is $119.99 a year and covers up to six people. That is about $20.00 each. Six MyFitnessPal Premium subscriptions come to $479.94 at their listed price, because every tracker we checked except Fitia charges strictly per account.
Everyone still keeps their own Loopa account. Your food, your weight, your vitals and your photos stay yours and encrypted to you. A family plan shares the subscription and, if you opt in, the pantry. Never the diary. The full detail is here.
Premium is a subscription inside the app. You never need it to log a meal, and nothing you have already logged is taken away if you stop paying. Premium is billed through the App Store on iPhone and iPad, so you manage or cancel it in your Apple account at any time.
Side by side
How Loopa stacks up.
The apps most people are already using, side by side with ours. Every row is checkable, including the prices. We have put theirs next to ours rather than leaving them out.
Six things you will not find in the others
- A family plan that covers six people on Android as well as iPhone
- A free tier with no ads and no daily cap on meals
- Photograph the menu in front of you and get picks from it
- An allergen guard that removes food before you see it
- A goal date it refuses to promise if it cannot be reached safely
- Blood pressure, glucose and INR, for people who need them
| Loopa | Fitia | MyFitnessPal | Lose It! | Cronometer | |
|---|---|---|---|---|---|
| What the free tier actually gives you | |||||
| Free tier with no ads | Yes | Ads¹ | Ads | Ads | Ads |
| Meals you can log per day, free | Unlimited | 4¹ | Unlimited | Unlimited | Unlimited |
| Food & macro logging on the free tier | Yes | Limited database¹ | Yes | Yes | Yes |
| History kept on the free tier | Rolling 30 days | Not checked | Varies | Varies | 7 days |
| Progress tracking on the free tier | Weight, water & food | Weight only¹ | Varies | Varies | Varies |
| Community forums, friends & challenges | Free | Teams | No | Challenges | No |
| Price | |||||
| Premium, monthly | $12.99 | $19.99³ | $19.99 | No monthly plan* | $10.99 |
| Premium, yearly | $69.99 | $59.99³ | $79.99 | $79.99* | $59.99 |
| A family plan at all | Yes. Up to 6, $119.99/yr | Yes. $89.99/yr³ | No | No | No |
| Yearly, for a household of four† | $119.99 | $89.99³ | $319.96 | $319.96 | $239.96 |
That is the short version. The free tier and the price. The full table runs to 25 rows, covering logging, planning, eating out and the health tracking past calories, with every source and check date. If a row is wrong, tell us and we will fix it.
How Loopa works
Three tiny steps. One closed loop.
No spreadsheets, no calorie math, no all-or-nothing streak anxiety. Just a simple daily rhythm your future self will thank you for.
1
Log in 10 seconds
Type what you ate in plain words, scan a barcode, or re-log something you eat often in one tap. On Premium, photograph the plate instead.
2
Close your loop
Three rings on the home screen: calories, water, movement. They fill as you log. No streak to break, no red warning if you miss a day.
3
Feel the difference
After a week you stop guessing. You can see what you actually eat on a Tuesday, whether your weight is moving or just wobbling, and how much water you really drink. That is usually the surprising part.
Your data
A health app should not be an advertising business.
You are handing this app your weight, what you eat and, if you use it, your blood pressure and glucose. That deserves saying plainly rather than burying in a policy.
Encrypted per member
Your health entries are encrypted against your own account, not pooled in a readable table. Progress photos are private to you. No coach, admin or other member can open them.
No ads, on any tier
The free tier is not paid for by advertising, because there are no ads to pay for it. Premium subscriptions fund the app. That is the whole business model.
Yours to take, yours to delete
Export everything you have logged whenever you like, and delete your account and its data from inside the app. Stopping Premium never deletes anything.
The full detail, including consumer health data rights, is in the Privacy Policy.
Get Loopa
On the App Store, and on Android today.
Loopa for iPhone and iPad is on the App Store. On Android it installs straight from this page while the Play listing is in review.
Free tier
Loopa Basic is free, with no card and no clock.
Food logging by search, barcode, voice or a saved meal; weight, water, vitals, micronutrients, manual activity and progress photos; and a full import of your history from another tracker. Premium adds the meal planner, photo food logging, fasting, the workout engine, device sync and exports, from $69.99 a year, or $119.99 for a Family of up to six.
iPhone and iPad
- Tap Download on the App Store on your iPhone or iPad.
- Tap Get, and confirm the way you normally would.
- Open Loopa and create an account. A short onboarding sets up your targets.
One account covers iPhone, iPad and Apple Watch. Premium, if you want it, is a subscription inside the app.
Android
- Tap Download the APK on your Android phone. Your browser may warn that this file type can harm your device. That warning appears for every APK. Choose Download anyway.
- Open the file from your notification shade, or from Files → Downloads.
- Android will say your browser is not allowed to install unknown apps. Tap Settings and turn on Allow from this source, then press back.
- Tap Install, then Open. If Play Protect asks, choose Install anyway: it flags anything not yet distributed through Google Play.
Worth knowing before you install. This build is signed with our direct-download key rather than the one Google Play will use. When the Play listing goes live you will install that version once; your account and everything in it live on our servers, so nothing you have logged is lost. Leave your email below and we will tell you the day it lands.
SHA-256 · f25dcc3a87f24ef7cec90e0ce689fe536ab722e71dceecc179690625bf43d38f
Not installing tonight?
Loopa is on the App Store today. Leave your email and we will tell you the day the Google Play listing goes live, so you can move across in one tap.
You’re on the list.
We’ll email you the day Loopa reaches Google Play. In the meantime the Android download above is the current build, and iPhone is on the App Store.
FAQ
Frequently Asked Questions
The questions people actually ask before they install.
Is Loopa really free?
Yes, and it is not a trial. Food and macro logging, weight tracking, water tracking, the full setup interview that calculates your personalized targets, and the whole community are free, with a rolling 30 days of history and trends. There is no credit card, no countdown, no ads, and no cap on how many meals a day you can log. Loopa Premium is optional at $12.99 a month or $69.99 a year, and Loopa Premium Family covers up to six people for $19.99 a month or $119.99 a year.
What is the catch with the free tier?
There isn't one, but here is exactly where the line sits so you can judge it yourself. Free covers logging and the last 30 days of it. Premium covers the things that do work for you rather than record it: meal planning, photo logging, the coach, fasting, device sync, and history older than a month. Nothing you have already logged is ever taken away, and the free tier is not funded by advertising, because there are no ads to fund it.
Can I share Premium with my family?
Yes, on the family plan. Loopa Premium Family is $19.99 a month or $119.99 a year and covers up to six people. About $20.00 each for the year. Whoever holds it invites up to five others through a Loopa Family Group, which works on Android and iPhone alike. The single-person plan, at $12.99 a month or $69.99 a year, covers one person. Everyone signs in to their own Loopa account and keeps their own private log. A family plan shares the subscription, not your data. More on how that works.
How much does Loopa Premium cost?
Loopa Premium is $12.99 a month or $69.99 a year for one person, and $19.99 a month or $119.99 a year for a Family of up to six. It adds the meal planner, photo food logging, the allergen guard, the weight forecast, fasting, the workout engine, device sync and clinician-ready reports. Loopa Basic stays free with no card and no time limit, so you can log every meal without ever subscribing.
How is Loopa different from the app I already use?
Three things, and they are all checkable. The free tier is genuinely usable rather than a demo. No ads, no daily meal cap, a full month of history. The family plan covers six people on Android as well as iPhone, which Apple’s own sharing cannot do, and works out at about $20.00 each for the year. And Loopa tracks health past calories: blood pressure, glucose, temperature and INR for people on blood thinners. The full comparison is here, prices included.
Do I lose anything if I stop paying?
No. Your account and everything in it stay put, and you carry on with the free features. Loopa does not delete your logs or lock you out of your own history because a subscription lapsed.
How long does daily tracking take?
About 60 seconds. Log what you ate, your weight and your water, and the trends build themselves. Scanning a barcode is quicker still, and Premium adds photo logging.
Is Loopa available for both iPhone and Android?
Loopa for iPhone and iPad is on the App Store, and one account also covers Apple Watch. The Android build installs directly from this site while its Google Play listing is in review; leave your email on the download page and we will tell you the day it goes live. Both apps are free to use and carry the same tracking features.
Start free tonight.
Start free in about a minute. Log your first meal tonight and your first trend line appears this week.